How to prepare your business for the Christmas season with freshly squeezed juice

The Christmas season is one of the busiest times of the year for supermarkets, hotels, cafés and hospitality businesses. Customers look for fresh, healthy and ready-to-consume products—and freshly squeezed juice has become one of the most in-demand options during this period.
Preparing your business in advance is essential to deliver a fast, hygienic and profitable service. In this article, we explain how to optimize your workspace, what equipment you need and how Zumoval’s professional automatic juicers can help you multiply your sales during the Christmas campaign.

1. Anticipate the demand: why fresh juice consumption rises at Christmas

During the holiday season, the demand for fresh juice increases significantly in supermarkets, hotels and breakfast buffets due to:

• Higher customer traffic.
• Increased demand for breakfast and brunch options.
• A preference for healthy beverages over processed drinks.
• A rise in tourist arrivals who value freshly made juice.

Having a system that allows you to produce high volumes of juice without interruptions is essential for taking full advantage of this seasonal opportunity.

2. Choose the right juicer for your business

To keep up with the fast pace of the Christmas season, you need powerful, durable and low-maintenance automatic juicers.
Zumoval juicers stand out because they are:

• Manufactured with ultra-resistant steel gears—the only citrus juicers on the market using this level of durability in such a crucial mechanical component.
• Designed to withstand intensive daily use.
• Ideal for supermarkets, hotels, cafés and self-service areas.
• Always available with the self-cleaning system option, which saves time and keeps the machine ready to produce high-quality juice at all times.

This feature ensures uninterrupted service and maximum hygiene—an essential competitive advantage in peak season.

3. Optimize your self-service area to maximize sales

A self-service freshly squeezed juice station is one of the most attractive elements for customers, especially at Christmas. To make the most of this sales-driving area, be sure to consider:

✔ Ensure high visibility

Place the juicer in a high-traffic location, ideally near fresh fruit or complementary products.

✔ Streamlined bottle replenishment

Accessories such as the NEW T-RACK bottle dispenser or the countertop-mounted bottle rack help keep all bottles organized and easy to restock during peak hours.

✔ Clear signage

Highlight messages such as “Freshly squeezed juice” to increase customer conversion.

4. Reduce cleaning time and improve hygiene

During the Christmas season, every minute counts.
Juicers equipped with an automatic self-cleaning system allow you to:

• Keep the machine clean between uses.
• Reduce manual cleaning time from 5–15 minutes to just a few seconds.
• Maintain consistent hygiene without stopping service.

Only Zumoval offers the possibility to integrate this technology across its entire range of automatic juicers, making it a unique advantage compared to other manufacturers.

5. Increase your sales with special Christmas promotions

Take advantage of the Christmas period to launch promotions such as:

• Juice + pastry or fruit combos.
• Ready-to-go bottled juice.
• Self-service juice stations in buffets.
• Fresh juice included in holiday baskets and seasonal gift packs.

Fresh juice is associated with quality and distinction—two highly valued attributes during the festive season.

Prepare your business for a more profitable Christmas with Zumoval

The Christmas campaign is an exceptional opportunity to increase sales and strengthen customer loyalty.
With Zumoval’s automatic juicers, storage solutions such as the new T-RACK, and a well-designed self-service strategy, your business can offer freshly squeezed juice in the most efficient, hygienic and profitable way.
A solid preparation now will allow you to face the holiday season with higher productivity, more satisfied customers and greater revenue.